Brewery Owner Offers FREE BEER To Celebrate Trump Assassination

A Wisconsin brewery owner publicly promised customers free beer on the day Donald Trump dies, a prediction he claims will happen within months, drawing Secret Service scrutiny and national outrage.

Story Snapshot

  • Kirk Bangstad, owner of Minocqua Brewing Company, posted on Facebook that his brewery would give away free beer “all day long” when Trump dies, predicting it would happen “in a few months”
  • The U.S. Secret Service confirmed awareness of the post but declined to discuss protective intelligence matters
  • Bangstad’s post followed his circulation of wanted posters for federal agents and inflammatory statements about ICE agents facing “justice”
  • The brewery owner, who also serves as treasurer of a federal super PAC, previously attempted to block Trump from Wisconsin’s presidential ballot in 2024

When Progressive Marketing Crosses a Dangerous Line

Kirk Bangstad runs Minocqua Brewing Company with the unapologetic progressive branding strategy of companies like Ben & Jerry’s, targeting left-leaning consumers who want their beer with a side of political activism. On January 22, 2026, he took that strategy into disturbing territory. His brewery’s official Facebook page declared customers could claim free beer “all day long, the day [Trump] dies,” adding they should save the post because it would happen “in a few months.” When Fox News asked for clarification, Bangstad confirmed he meant former President Trump, framing it as a celebration of the death of a “twice-impeached convicted felon.”

The Escalating Pattern of Inflammatory Rhetoric

This wasn’t an isolated outburst from a frustrated business owner. Bangstad’s social media activity shows a pattern of increasingly hostile political statements. Following the assassination of Turning Point USA founder Charlie Kirk, he posted expletive-laden attacks and stated “May his soul never find peace.” He circulated wanted posters targeting a federal agent by name, called for “regime change,” and declared “every ICE agent will face justice.” The free beer promise represented another escalation in rhetoric that blurs the line between political criticism and threats. His history includes an unsuccessful 2024 effort to remove Trump from Wisconsin’s ballot entirely.

Federal Authorities Acknowledge the Threat

The U.S. Secret Service, responsible for protecting current and former presidents, acknowledged awareness of Bangstad’s post. Their statement was brief and measured: “The U.S. Secret Service is aware… we do not discuss matters of protective intelligence.” That clinical language masks the seriousness with which such statements must be evaluated. The agency faces the difficult task of distinguishing protected political speech from genuine threats in an era when inflammatory rhetoric has become commonplace. As of late January 2026, no arrests or charges had been announced, and Bangstad’s post remained public on his brewery’s Facebook page.

The reaction from conservative voices was swift and furious. Libs of TikTok captured the sentiment many Trump supporters felt: “How are we supposed to share a country with these people? Democrats want us dead.” Online forums erupted with calls for Bangstad’s arrest, with users arguing that predicting a specific timeline for Trump’s death crossed from opinion into incitement. The contrast between the Secret Service’s measured response and public outrage highlights the challenge law enforcement faces when political speech becomes threatening. Whether Bangstad’s words constitute protected First Amendment expression or actionable threats remains legally ambiguous, but morally the calculation seems clearer to those who value decency in public discourse.

The Business Calculus of Political Extremism

Minocqua Brewing Company built its brand on progressive politics, attracting customers who appreciate the owner’s outspoken liberal activism. Bangstad serves as treasurer of a federal super PAC sharing the brewery’s name, blending business with political advocacy in ways that would make most corporate lawyers nervous. The free beer post may energize his core customer base while triggering boycotts from conservatives who find the statement reprehensible. The Minocqua community, like much of Wisconsin, remains politically divided. Bangstad’s approach represents a calculated gamble that the publicity and loyalty from progressive customers outweigh the backlash from opponents.

The broader implications extend beyond one brewery in northern Wisconsin. Craft breweries and small businesses increasingly align with political movements, using social media to signal values and attract ideological allies. Bangstad’s case demonstrates the risks when owners make their personal social media accounts indistinguishable from official business communications. The post came from the brewery’s Facebook page, not his personal account, tying the company directly to statements that many consider beyond acceptable bounds. Other politically outspoken business owners now face a question: where exactly is the line between bold brand positioning and reckless provocation that invites federal scrutiny?

When Death Wishes Masquerade as Political Commentary

The most troubling aspect isn’t that Bangstad opposes Trump or criticizes his policies. Millions of Americans share those views and express them vigorously within democratic norms. The problem emerges when someone publicly anticipates and celebrates the death of a political opponent, attaching a specific timeline and promotional incentive. Calling Trump a “convicted felon” or criticizing his presidency falls squarely within protected speech. Promising free beer when he dies “in a few months” ventures into territory that feels less like protest and more like wishful thinking about political violence. The timing matters too, coming after the assassination of Charlie Kirk and amid broader political tensions.

Common sense suggests there are boundaries even in heated political discourse. Bangstad’s supporters might argue he’s simply exercising free speech in an age when Trump himself has used provocative language. That argument rings hollow when you’re explicitly discussing timelines for someone’s death and turning it into a marketing promotion. The Secret Service’s involvement, however limited publicly, confirms that federal authorities view the matter seriously enough to monitor. Whether this leads to legal consequences or simply remains a disturbing example of how far political hatred has metastasized remains to be seen. What’s certain is that this kind of rhetoric coarsens public life and normalizes discussions about political opponents dying that should horrify anyone who values democratic stability.

Sources:

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